In blogging, we have millions of opportunities. But, still many people have questions about why you should blog? Let me answer here.
Whether you want to make money or just love to write, a blog is one of the best ways to pass on your knowledge.
You can share important information and tips, and inspire others to take action. There are people who even today, in 2021, read blogs and make money from blogging in several ways.
We believe that it will remain so as long as there is at least one person who enjoys the written word.
If you want to have a blog but do not believe you have a talent for writing, you can always create a YouTube channel or start a podcast.
But, if you are among those who at least once wanted to start a blog, this text is for you. We believe that by the end of it you will find at least one reason that will show you that writing a blog.
Positioning Yourself as an Expert
Blogging Creates New Business Opportunities
You Can Choose Where You Work From
Increases Sales of Products and Services
Interact and Build Trust With Readers
Blog Helps Increases Site Traffic
Attract More Audience for your Business
Share your Story (Experience, etc)
Blogging Helps You Learn New Skills
1. It Offers the Possibility of Earning
There are different methods adopted to make money from blogging. It can bring in income on a side or be a major source of income and a full-time job. In either case, you need to invest time.
Some will start earning money from the blog earlier, some later. No one rule applies to everyone but, in general, it takes about 6 months before a blog starts making money.
Take this information with caution because you may need more or less time. What is important is that your content should always be useful to your readers and that they get some value from it.
Whether you teach them something, entertain, or inspire them. Content must always be of good quality and should be shared regularly.
It is best to publish at least one blog post a week, although initially, you can publish texts once in two weeks until you get in the habit.
The good news is that as the number of your readers grows over time, there will be more and more chances to make money. But also other possibilities and business opportunities that you have no idea about at the start.
You will probably receive so many offers for cooperation at some point that you will be able to choose who you want to cooperate with.
2. Positioning Yourself as an Expert
By blogging on a certain topic, you will show that you know what you are talking about and position yourself as an expert and authority in your field.
No one is an expert at the beginning, so do not compare writing your first blog post with someone’s earnings of thousands and thousands of dollars.
Why you should blog because you can earn from your content, sell courses and workshops. To be clear, being an expert does not mean that you have to know everything but that you are constantly learning and trying new things.
You can become an expert by researching, acquiring new knowledge, applying what you have learned. But also by adapting the advice to yourself to see what works for you and what does not?
Be prepared to make blogging mistakes along the way because not everything you learn will work for you and be successful.
By writing about topics that are relevant to your target audience, you will gain the trust of your readers and establish yourself as an authority in your field.
Readers will see you as an expert because you will show them that you have the knowledge and skills on the topic. You always should be talking about and they will often turn to you for advice.
3. Blogging Creates New Business Opportunities
A blog is useful even if you write it as a hobby and you do not want it to become your main source of income. It is your online CV and can help you get to your dream job.
The very fact that you are writing a blog will show the future employer that you are proactive, present your interests, talents, and long-term plans.
Even if you are not looking for a job, there is a good chance that one of the future employers will notice you and offer you a job.
Maybe thanks to the blog you will also get offers to hold workshops, courses, lectures, start affiliate marketing. For instance, writing about steadily growing industries (subjects for blogs can be various and depend on which country you are in: The best payment methods in Canadian casinos, Top 10 Irish online casinos).
Do not forget to put a link to your blog and LinkedIn profile because that increases your chances of being noticed.
Somewhere we found data that only 1% of Internet users actively create content, while 99% are consumers.
This means that by writing a blog, you will stand out and almost certainly open many doors and possibilities. The things that you do not even dream about at the moment.
You will meet many other content creators with whom you will make interesting collaborations and acquaintances.
4. You Can Choose Where You Work From
One of the most common reasons for starting a blog is the freedom to work from anywhere and at any time. Location independence and freedom of time are invaluable.
The flexible hours permit you to enjoy your life as your wish. If you want to take leave and go outing with friends, you can do that without asking for anyone’s permission.
In the comfort zone of your home, you can work and earn without needing to face rude clients and can avoid a stressful working atmosphere.
You can wake up and work directly from your bed, and that much freedom blogging can provide.
If you start making money from blogging, you will be able to travel and work from any location in the world. It’s possible as long as you have your laptop and Internet connection with you.
Add to that the fact that you are not tied to a fixed working time and a certain place. You will surely see why this is one of the most attractive reasons that says why you should blog?
5. Increases Sales of Products and Services
If the content you share helps at least one person solve a problem or achieve the result they have long wanted, your content brings value. And where there are values, there are earnings.
Blogging helps you build brand awareness among your readers that eventually help increase sale.
Through a blog, you can explain to the readers about a product you wish to promote with all details tempting them to try it.
Nowadays, around 50% of sale through online marketing is made through blogs. Because people are trying to understand and get reviews from genuine users (bloggers) before they try it.
So blogging is a powerful tool to increase any product’s sales if you properly convey what information readers want to hear from you.
So, Do you have a business, need to sell a product, or offer a service?
You can achieve this by sharing your knowledge, tips, and information on the blog, thereby helping your target group to make a decision.
If your free blog tips help them solve their problems and challenges, people will trust you and be willing to pay for later services or products you create.
6. Interact and Build Trust With Readers
By writing a blog, you will build a relationship of trust with your readers because your texts will offer them a lot of free, useful information.
By sharing tips and information for free on your blog, you will attract your target audience and later turn them into your customers.
You cannot expect to make money from a blog if you do not provide some value to your audience beforehand.
In addition to values, it is important to communicate with your readers, both by responding to comments below the posts and via email.
Through communication with your audience, you will get information about;
- The problems they face, learn what content is most useful to them
- Hear their opinion about your product or service
- Answer questions and concerns, praise and criticism
- Improve the quality of your content and service
In that way, you show that you care about their opinion.
7. Blog Helps Increases Site Traffic
This is especially important for those who already have their own website, but not a blog. If you do not have a site yet but plan to run one, consider adding a Blog section right away.
Most of your potential customers will find you thanks to the texts you publish on the blog. This is because Google ranks sites that update regularly better in search.
The emphasis is on regularly adding new content because if you have a blog just as a pastime and you publish new posts once a year, the chances of finding yourself in a good position in the search are practically nil.
Whether you are selling a product or service now or planning to do so in the future, a blog is an easiest and fastest way to increase site traffic and gain customers.
There are other reasons why you should blog, and we have listed here the ones we consider key and which were our biggest motivation, too.
What is important to remember is that the only way to long-term success is to focus on how you can help and give value, and when you achieve that, a new world full of possibilities will open up to you.
8. Attract More Audience for your Business
If you want to earn a decent income from blogging, you need to build your audience base. They are the people who help you achieve your goal.
Now you may be thinking, How can I attract more audience to my blog?. The simplest answer is to focus on your content.
Good content will bring more visitors to your blog making your business a success. It is the medium to share your knowledge with visitors, if you mess it, people will leave your blog soon making your ranking in search engines low.
Perfect content with the right keywords not only helps you increase organic traffic to your blog but also helps your ranking increase.
So, These are some tips to keep in mind if you wish to increase the audience to your business.
- Find the right keywords and add them in the right places in your content.
- Write the content crisp and up to point maintaining a flow.
- Structure the content highlighting headings, thereby helping readers to skip directly to what they want to read.
- Provide offers to your readers for inviting more people thereby tempting them to try the product.
- Use different marketing tools to promote your blog like social media, email marketing, etc.
9. Share your Story (Experience, etc)
Even though blogging is the best marketing tool helping many people across the world to earn an income, there are a lot of people who failed in this area.
Approximately 4 million blogs are currently active in the online world, out of which 95% are unable to succeed and meet their goals.
To be successful in blogging, the first and foremost thing to consider is the reader’s choice.
If you can please your audience, you are going to win. Let me tell you, not only the audience, but SEO ranking is also crucial.
Now how can you please the audience with your content?
The answer is to share your own experience.
Just for the sake of getting traffic and sale, don’t try to promote a product you haven’t tried or doesn’t know anything about.
People are interested in you to know real reviews. So be honest with them while you share your knowledge. Also, the reader’s interest varies with time.
Recently it is found that the audience provides a positive response to those blogs that explain to them how to solve their problems.
So rather than writing about the pros and cons of a product or service, try to share a real-life experience.
Like, How the product helped you overcome a problem and how it is going to help readers make it more genuine.
10. Blogging Helps You Learn New Skills
When you start blogging, you not only improve your existing skill, you will learn new skills.
Writing is an essential skill to start blogging, so your writing skill as a newbie will be highly different after few years into blogging.
Similarly, you will become more organized, both in your thinking style and writing. If you want to earn from blogging, you will require good marketing skills along with writing skills.
So, without any second thought, you automatically develop this skill to hold on in this field. If you were an introvert to mingle with people, you slowly or gradually will overcome this and become more communicative after starting a blog.
So there is a lot you can learn from blogging.
Many people may ask why you should blog? Because blogging not only helps you achieve financial freedom but also several other benefits in your day-to-day life.
So if you are confused about why should I start a blog this year? Go through these points and decide for yourself what you gain from blogging.
Blogging provides you income along with freedom and you can work at your desired time and place. Moreover, it helps you increase your self-confidence
A blog is the best marketing tool for your business as it provides many other opportunities that can improve yourself.